Year by year, the buzz surrounding artificial intelligence and its looming take over of the marketing landscape only seems to grow bigger and stronger. It is widely evident, from digital marketing trends articles being published each year, to in-depth blogs which discuss its current applications in the digital marketing industry.
Investments in AI are also pouring. According to Constellation Research, businesses across all sectors – including marketing – will spend more than $100 billion per year on AI-powered technologies by 2025, up from a mere $2 billion in 2015.
With all this hype, many marketing professionals have already raised the biggest question: Will AI replace marketers in the near future?
Read on as we discuss in this infographic created by Digital Marketing Philippines on how AI has developed throughout the years, and if marketers should really be worried about it or think otherwise.