Customer service is one of the most important factors in marketing because it leads to customer retention. Even if you only manage to keep 5% of your existing customers coming back, it leads to an increase of 25% in profits because customers are likely to make more purchases by 67%. It also costs up to 25 times more to get new customers than keep them.
Even worse, 95% of customers with bad customer experience (CX) will tell other people about it, so it makes perfect sense to invest in improving your customer service for better CX.
Find out all you need to know about the fundamentals of Customer Service to improve your business or explore career opportunities. Contact Q Academy for more information at www.qacademy.ca.